Home Office – The Good Life?

Ah, the good life! Working in your pyjamas, eating what you want at your desk – did I say desk? I meant of course the couch, or the bed! No blah blah from colleagues disturbing your train of thought, no morning commute … just you, your laptop, and the coffee machine. Home Office is heaven, right? It’s also a privilege. So many people would like to stay at home, especially in the current situation. If you can work at home, then you are very lucky. weiterlesen…

All Aboard the Customer Journey

Digital is redefining our customer experiences, the value chain, fullfilment processes, marketing, sales, and customer loyalty. As we become more catered to and become more demanding, what we used to expect in the way of Customer Satisfaction is morphing into a demand for Customer Delight. weiterlesen…

Digitale Kompetenz für Smarte Senioren

Menschen haben immer Technologie genützt zu Problemlösung – ältere Menschen sollten davon nicht ausgeschlossen sein. Senioren möchte auch mitreden, mitmachen. Aktive Mitgestaltung der Gesellschaft sollte für alle möglich sein. Medienkompetenz oder Digitalkompetenz ist dafür eine Voraussetzung. weiterlesen…

Education and Learning in our E-World

In preparation for an upcoming class, the actual difficulty most countries are finding themselves in – ie the lack of skilled tech workers – is at the center of our workshop. If you know how many hours there are in a day, compared with how much work you have to get done, the problem of how we keep up will not be lost on you. weiterlesen…

Let’s Talk User Experience

Websites Should be Inclusive User experience. You’ve heard of the term, and like most of us accept it to mean how you feel using a website, or accessing an app on your phone. UX defines our perceptions of aspects of a system such as utility, ease of use, and efficiency. In marketing and sales, it is weiterlesen…

Grandparents can Code

The Internet and digital technologies are becoming increasingly important in more and more areas of everyday life. How can we ensure the participation of older members of society in the current digital transformation? For everyone to benefit from these technologies, it will take more than the ability to download apps to smartphones or transfer money via online banking. weiterlesen…